Charu is the founder and writer-in-chief of The Influencer Post, analyzing creator-economy trends, platform shifts, and emerging creators through a data-driven lens.
influencer
Micro influencers with 10K-100K followers deliver 3x higher engagement than celebrities. Discover why brands like Glossier and Gymshark are choosing authentic voices over mass reach.
Creator Economy
UAE creators can now sell products globally on Amazon, signaling a shift from brand-led influencer marketing to creator-owned commerce models.
Creators
AI influencers like Aitana López earn $11,000 monthly through brand deals. You don't need millions of followers to start—micro AI influencers with 10K followers can make their first $1,000 in 90 days. Here's your complete guide to creating, growing, and monetizing an AI Instagram influencer.
News
TikTok's new bulletin board feature lets creators with 50K+ followers send direct messages that bypass the algorithm entirely — guaranteed delivery to your most engaged audience.
Creators
International Men's Day 2025 wasn't celebrated in boardrooms—it happened on social media. Brands shifted from "tough guy" stereotypes to vulnerability and mental health.
Want to become a full-time YouTube creator? Learn the algorithm signals that matter, content types that perform best in 2026, and exactly what to do in your first 90 days—backed by insights from creators who've already made it.
Creators
Agentio raises $40M Series B to automate creator-brand partnerships, cutting deal timelines from 45 days to under 24 hours.
Creators
The Indian government is about to draw a line in the digital sand — and every creator using AI tools needs to pay attention. India's Ministry of Electronics and Information Technology is preparing mandatory labeling requirements for AI-generated content. If you've used AI to create an image,
News
Creators are replacing traditional newsrooms. A new Reuters report shows audiences now trust individual creators for news and analysis more than legacy media brands.
News
Visa’s partnership with Karat Financial brings AI-powered invoicing, deal evaluation, and payment tools to creators — marking a major step in treating creators as real businesses, not side hustlers.